Bellarmine University's bizarre recruiting billboard [Highlands]

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Most colleges try to recruit students with promises of preparing them for a productive, worthwhile and profitable future. They boast about eye-opening possibilities to learn about all sorts of fields or study abroad in a challenging yet safe environment.

But based on this billboard at the intersection of Bardstown Road and Dorothy Ave., Louisville's Ballarmine University's taking a different approach. Why set your sights on the world when there are backyard games of cornhole to be played? Slackers seeking to dominate at beanbag toss, of course, still pay tuition.

Photo: Zach Everson

About Zach Everson
A freelance writer, editor, and consultant, my work focuses on travel and culture. I've contributed to The Wall Street Journal, USA Today, Fox News, Air Canada's enRoute, BlackBook, AOL Travel, Gridskipper, Deadspin, and Budget Travel. I'm the editor of Eater Louisville and the director of content and editorial strategy for Louisville.com.
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