We’ve all seen these colorful, unique horses standing outside businesses all over town. Each one has its own artist or artists and each one has its own story behind it. The hugely successful community fundraiser has returned, as proceeds benefit Brightside, Inc.
In 2004, Gallopalooza raised over $740,000 as 223 thoroughbred, Arabians and Pegasus horses flooded the streets of Louisville and surrounding areas. Brightside received $470,000 of those dollars, while the remaining amounts went to other local charities. It was a community-wide celebration not only for the sponsors and artists involved, but also Louisville residents as the one-of-a-kind statues symbolized our city pride and dedication to Kentucky’s heritage of horses.
For Gallopalooza II, the theme is “Possibility City”, in conjunction with Greater Louisville Inc., and its branding campaign. Five new horse statue designs will be unveiled for this second go-around of Gallopalooza and the winning horses will be displayed throughout the city from April through October of 2009. Artists’ submissions are due before December 19th, as each artist will be compensated if their design is chosen. Once the winners are announced, the horses will either be purchased by the sponsors or be put up for auction for public purchase. It is the last step for the horses to find their home, and sometimes be prominently displayed, depending on the purchaser.
According to Cynthia Knapek, Brightside’s Executive Director ”Gallopalooza 2004 was not only a wonderful boost to civic pride, it was Brightside's most successful fundraiser ever,” noted Knapek. “It helped fund interstate wildflower plantings and new BrightSide landscapes all over town. Funds from the 2009 project will be designated toward projects that make the gateways to our great city beautiful. Since all of Brightside’s programs are privately funded, money raised from Gallopalooza will make a huge impact in our efforts to beautify our community for both tourists and residents alike."
Brightside, Inc. is a unique partnership, formed with both government officials and private citizens. Since its inception in 1986, Brightside has increased community clean-up efforts, maximized beautification efforts across the city by planting thousands of bulbs, plants, trees and annuals. It also provides education and awareness for school children through grant programs and various awards.
To get involved, please visit: http://www.gallopalooza.com or www.BrightsideInc.org