Louisville, KY. March 14, 2005 -- Celebrating its name change to Chase, Bank One announced today it will sponsor Thunder Over Louisville, joining existing sponsors Caesars, Ford and UPS.
The sponsorship of Louisville’s premier community event celebrates the April 18th change of Bank One’s 72 branches in Kentucky and Southern Indiana to the Chase brand.
“It’s hello to a new name that builds on our 150-year tradition of helping customers reach their financial goals,” said Todd Munson, President of Bank One Kentucky. “And we want more than half a million people to help us celebrate at Thunder.”
“It’s tremendously gratifying that another major corporation has stepped forward so our local community can enjoy the country’s largest annual fireworks event,” said Derby Festival President and CEO Michael E. Berry.
In addition, Chase is sponsoring the Kentucky Derby Festival Celebrity Luncheon for the second year, and is participating in the Great Balloon Race for the 30th year.
“We're proud that our bankers can now bring you the financial power of Chase,” said Jay Wells, Retail Manager for Bank One Kentucky. “What better way to celebrate than with the best fireworks display in the country!”
The 16th annual Thunder Over Louisville will be held this year on April 23.It features the latest in pyrotechnic technology, with products from fireworks manufacturers from around the globe. Last year, an estimated 500,000 to 700,000 people lined both sides of the Ohio River to watch the all-day event. The Thunder Air Show is ranked among the top five air shows in the nation.
Bank One/Chase is one of Kentucky’s largest banks, with 2,500 employees, 72 offices, and more than 200 ATMs. Each year, Bank One/Chase contributes nearly $1.5 million to charitable and civic organizations in Kentucky and Southern Indiana. Parent company JPMorgan Chase & Co. is a leading global financial services firm with assets of $1.2 trillion and operations in more than 50 countries. The firm serves millions of consumers in the United States and many of the world's most prominent corporate, institutional and government clients. Information about the firm is available at ://www.jpmorganchase.com/.
Thunder Over Louisville - the Derby Festival's Opening Ceremonies - is one of the more than seventy events produced by the Derby Festival in the spring. The Derby Festival is an independent community organization supported by 4,000 volunteers, 325 businesses and civic groups, Pegasus Pin sponsorships and event participation. It entertains more than 1.5 million people in a two-week period and has a local economic impact of more than $93 million. Thunder alone contributes $31 million of that estimate to both sides of the Ohio River. This involvement has made the Festival the largest single-attended event in Kentucky and one of the leading community celebrations in the world.
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