The Art of Kissing presented by Delta Dental of Kentucky, a leader in dental benefits, which sponsored this event for the author of the "Science of Kissing: What Our Lips Are Telling Us"; Sheril Kirshenbaum. While no one may know who started this kissing trend that has never faded; red lips might have been the attraction says Kirshenbaum. Majority of modern day kissers are full of gratitude for companies like Delta Dental who are passionate advocates for oral health and wellness; which has made kissing a fresher experience for both parties involved.