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    Print this page, founded in 1996, is the city's oldest website. Originally a portal site that published articles from various Louisville media outlets, it has evolved into an independent site with its own staff of editors and writers. Our tagline — "Where to go. What to do." — says it all. focuses on the city's goings-on, from the music and art scenes to theater and restaurant news, with a special emphasis on local events. We take pride in providing the most comprehensive and up-to-date calendar of events in the city.

    Local is truly our business! Many local Louisville businesses benefit from leveraging their advertising and marketing dollars on to reach local residents and visitors. We are where they go to find out "Where to go" and "What to do" in the 'Ville. After all, we are Louisville.

    DOWNLOAD our Media Kit. is one of those rare "geodomains," and our name says it all! There is little surprise that our primary audience is the Louisville market. However, we also receive a tremendous amount of traffic from out of town, much of it from those looking to visit or relocate to the Louisville area. We cater to both groups with our focus on local events, attractions and local business. is uniquely poised to reach in-market consumers, as well as newcomers and potential visitors to the city and the region.

    Annual Income

    HS Grad - 23%
    Some College - 33%
    College Degree - 17%
    Advance Degree - 25%

    18-24   14%
    25-34   30%
    35-44   22%
    45-54   15%
    55-64   14%
    65+        5%

    <$25k            5%
    $25k-35k     30%
    $35k-50k     15%
    $50k-75k     20%
    $75k+          30%



    Demographics from 2013 Media Audit.

    Contact our advertising department today to put to work for you and your business.  Our digital advertising specialists are ready to develop a comprehensive and LOCAL advertising package customized to your specific needs and tailored to fit your budget. For our readers, we want you to be "Who to call."


    Stacey Hallahan
    Advertising Director

    Ginny Lutes
    Sr. Account Executive

    Mandy Wood
    Account Executive

    Emily Douglas
    Account Executive


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